post by : Brehonnet Marine
Get your Guide is a Swiss website, created in 2008, which provides offers that can be booked online such as trips, tours and excursions, and numerous other tourists attractions. There are promoting 25,000 various offers around the world.
The first step is to go on the website (www.getyourguide.com) or download the app on a mobile phone.
The second the customer has to put his location or use geo localisation
The third is to enter the dates of his stay or indicate the duration
Finally a selection will appear and the customer would have to click on the activity in which he is interested, in order to have the description and to be able to book.
The main advantages are a personalized wish list, no waste of paper through the online booking, best price guarantee (?) and customer support at anytime, anywhere.
On the other hand, we observed a difference in the offers between the website and the app. Also, the app is not available off-line, therefore it is an important issue for foreign travellers.
To conclude, we thought of a partnership between GetYourGuide and Valais Wallis for the promotion of the ski resorts. By delivering local insights with comments and advices, app users could choose the most suitable resorts according to theirneeds and desires. In addition, stakeholders would benefit of the app through promotion for bars, restaurants and extra activities provided in the attraction site.
Get Your Guide.pdf
Alessia , Vincis - 702e (2016); Anabela, Teixeira - 702e (2016); Marine , Bréhonnet - 702e (2016)